Herbal Supplement sales reach $13.2 Billion in 2024

The Market Report published in HerbalGram shows that sales in 2024 of herbal supplements reached $13.2 billion in the US! Ranking in the top 10 list is Elder berry, Ashwagandha, Turmeric, Ginger, and Green Tea. 

Read the report at https://www.herbalgram.org/news/press-releases/2025/us-sales-herbal-supplements-2024-increase/

Photo by Townsend Draft Goods; article by ABC at https://www.herbalgram.org/news/press-releases/2025/us-sales-herbal-supplements-2024-increase/

Our View: Natural products support a healthy lifestyle

We believe in the power of plants where you can empower yourself to support a healthy lifestyle. Integrative approaches are important, such as visiting your allopathic approach when chronic conditions appear. However, herbal supplements can take the role of lifestyle and prevention with you driving the decisions around your healthy regime. And this market report shows that a lot of Americans are looking towards herbal supplements to "supplement" their healthy lifestyle. 

Photo by Townsend Draft Goods; article by ABC at https://www.herbalgram.org/news/press-releases/2025/us-sales-herbal-supplements-2024-increase/

Goods rooted in nature, Ayurveda, yoga, & herbalism

We carry a nice selection of herbal supplements in the form of capsules, extracts, powders, loose leaf teas, patches, and more. Shop our online store 24/7 or visit our eclectic barn shop in Mill Gap, Virginia Wednesday - Saturday 11 - 5 p.m. 

Townsend Draft Goods

Visit American Botanical Council to Read the Report

Read the report at https://www.herbalgram.org/news/press-releases/2025/us-sales-herbal-supplements-2024-increase/

References

Smith, T., Lang, C., & Craft, E. (2025). US sales of herbal supplements increased by 5.4% in 2024. HerbalGram, (144), 46–63. https://www.herbalgram.org/news/press-releases/2025/us-sales-herbal-supplements-2024-increase/


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